The Service -Dominant Logic of Marketing (Record no. 10890)

MARC details
000 -LEADER
fixed length control field 00482pam a2200145a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b2006 xxu||||| |||| 00| 0 eng d
245 ## - TITLE STATEMENT
Title The Service -Dominant Logic of Marketing
Statement of responsibility, etc. edited by LUSCH, ROBERT F. ; VARGO, STEPHEN L.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice' Hall of India
Date of publication, distribution, etc. 2006
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element THE CENTRALITY OF RESOURCES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ALTERNATIVE LOGICS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name LUSCH, ROBERT F. ; VARGO, STEPHEN L.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 11290
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Malaviya National Institute of Technology Malaviya National Institute of Technology   23/10/2012   658.8 LUS 76270 15/04/2014 15/04/2014 General Books
        Malaviya National Institute of Technology Malaviya National Institute of Technology   16/10/2012   76271 15/04/2014 15/04/2014 General Books
        Malaviya National Institute of Technology Malaviya National Institute of Technology   16/10/2012   76272 15/04/2014 15/04/2014 General Books