Marketing Research : (Record no. 10936)
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000 -LEADER | |
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fixed length control field | 00438pam a2200157a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140414b2006 xxu||||| |||| 00| 0 eng d |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | EAS |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | EASWARAN, SUNANDA |
245 ## - TITLE STATEMENT | |
Title | Marketing Research : |
Remainder of title | concepts, practice and cases |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | OXFORD UNIVERSITY PRESS |
Date of publication, distribution, etc. | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 605p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING RESEARCH |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | MANAGEMENT |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | SINGH, SHARMILA J |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | General Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Malaviya National Institute of Technology | Malaviya National Institute of Technology | 16/10/2012 | 658.83 EAS | 71616 | 15/04/2014 | 15/04/2014 | General Books | |||||
Dewey Decimal Classification | Malaviya National Institute of Technology | Malaviya National Institute of Technology | 09/01/2024 | 658.83 EAS | 85048 | 09/01/2024 | 09/01/2024 | General Books |