The Marketing Communications Process (Record no. 11583)

MARC details
000 -LEADER
fixed length control field 00383pam a2200133a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b1976 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number X3:51
Item number DEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name DELOZIER, M WAYNE
245 ## - TITLE STATEMENT
Title The Marketing Communications Process
Statement of responsibility, etc.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. McGraw-Hill book company
Date of publication, distribution, etc. 1976
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element THE MARKETING COMMUNICATIONS PROCESS
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 12018
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Malaviya National Institute of Technology Malaviya National Institute of Technology   17/10/2012   X3:51 DEL 20396 15/04/2014 15/04/2014 General Books