Indian Consumers (Record no. 13343)

MARC details
000 -LEADER
fixed length control field 00471pam a2200157a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b1973 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number X:51.44
Item number MEH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MEHTA, SUBHASH C
245 ## - TITLE STATEMENT
Title Indian Consumers
Remainder of title Studies and Cases for Marketing Decisions
Statement of responsibility, etc.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw-Hill
Date of publication, distribution, etc. 1973
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CONSUMER RESEARCH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ECONOMICS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element INDIANA CONSUMER AND MARKETING OPPORTUNITIES
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element ECONOMICS
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 13826
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Malaviya National Institute of Technology Malaviya National Institute of Technology   25/10/2012   X:51.44 MEH 26988 15/04/2014 15/04/2014 General Books