Marketing Management (Record no. 1554)

000 -LEADER
fixed length control field 00467pam a2200181a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b2009 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8178086549
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER, PHILIP
245 ## - TITLE STATEMENT
Title Marketing Management
250 ## - EDITION STATEMENT
Edition statement 11 . . . Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Pearson Education
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent xxix,706-130 p.
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Edited by KOSHY, ABRAHAM
700 ## - ADDED ENTRY--PERSONAL NAME
Edited by KELLER, KEVIN LANE
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book Bank
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Koha item type Total Checkouts Checked out Date last borrowed
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-12-18 B26423 2014-04-15 Book Bank      
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-02-06 B36227 2020-01-24 Book Bank 1 2020-06-30 2020-01-24
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-02-06 B36422 2020-01-27 Book Bank 5 2020-06-30 2020-01-27
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-02-06 B32635 2017-12-28 Book Bank 2   2017-08-09
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-02-06 B35327 2014-04-15 Book Bank      
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-02-05 B35324 2016-01-06 Book Bank 1   2015-08-30