Marketing Management (Record no. 16069)
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000 -LEADER | |
---|---|
fixed length control field | 00476pam a2200193a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140414b1997 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0333902750 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | DHO |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | DHOLAKIA, NIKHILESH |
245 ## - TITLE STATEMENT | |
Title | Marketing Management |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | delhi |
Name of publisher, distributor, etc. | Macmillan |
Date of publication, distribution, etc. | 1978 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 643p. |
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
Personal name | MANAGEMENT |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKET SEGMENTATION |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MANAGEMENT |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | BHANDARI , LABDHI |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | KHURANA Rakesh |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | General Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Malaviya National Institute of Technology | Malaviya National Institute of Technology | 10/11/2012 | 2 | 658.8 DHO | 66855 | 10/09/2015 | 26/08/2015 | 15/04/2014 | General Books |