Marketing Management (Record no. 35585)

000 -LEADER
fixed length control field 00475pam a2200169a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b1995 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number RAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name RAMASWAMY, V S
245 ## - TITLE STATEMENT
Title Marketing Management
Remainder of title Planning, Implementation and Control
Statement of responsibility, etc.
250 ## - EDITION STATEMENT
Edition statement 2 Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Chennai
Name of publisher, distributor, etc. MACMILLAN INDIA
Date of publication, distribution, etc. 1995
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element PLANNING, IMPLEMENTATION AND CONTROL
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name NAMAKUMARI, S
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 37482
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Malaviya National Institute of Technology Malaviya National Institute of Technology   2013-10-09 RAM B33738 2014-04-15 2014-04-15 Book Bank