Marketing Models (Record no. 3810)

MARC details
000 -LEADER
fixed length control field 00448pam a2200181a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b1992 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120314751
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name LILIEN, GARY L
245 ## - TITLE STATEMENT
Title Marketing Models
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. NEW DELHI
Name of publisher, distributor, etc. PHI LEARNING
Date of publication, distribution, etc. 1992
300 ## - PHYSICAL DESCRIPTION
Extent 803p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing--Management
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name MOORTHY, K SRIDHAR
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name KOTLER, PHILIP
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type General Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Dewey Decimal Classification     Malaviya National Institute of Technology Malaviya National Institute of Technology 31/08/2012 2 1 658.8 LIL 63575 22/03/2021 09/03/2021 15/04/2014 General Books