Advertising : (Record no. 48743)

MARC details
000 -LEADER
fixed length control field 00492pam a2200193a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414b2006 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131714140
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number WEL,Ed.7
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name WELLS, WILLIAM D
245 ## - TITLE STATEMENT
Title Advertising :
Remainder of title Principles And Practices
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. DELHI
Name of publisher, distributor, etc. PEARSON
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 592p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING MANAGEMENT
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name MORIARTY, SANDRA
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name BURNETT, JOHN
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type General Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type Shelving location
    Dewey Decimal Classification     Malaviya National Institute of Technology Malaviya National Institute of Technology 11/09/2013 1 659.1 WEL,Ed.7 86350 14/08/2014 30/07/2014 15/04/2014 General Books  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 23/08/2013   B39248 15/04/2014   15/04/2014 Book Bank  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 29/07/2013 1 B39246 08/12/2015 30/07/2015 15/04/2014 Book Bank  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 26/07/2013   B49431 15/04/2014   15/04/2014 Book Bank  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 26/07/2013 1 B49435 06/12/2016 09/08/2016 15/04/2014 Book Bank  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 26/07/2013   B49432 15/04/2014   15/04/2014 Book Bank  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 26/07/2013   B49434 15/04/2014   15/04/2014 Book Bank  
          Malaviya National Institute of Technology Malaviya National Institute of Technology 26/07/2013   B49433 15/04/2014   15/04/2014 Book Bank