TY  - BOOK
AU  - ALEXANDER, RALPH S
AU  - HILL, RICHARD M
AU  - CROSS, JAMES S
TI  - Industrial Marketing
U1  - X:51 
PY  - 1967///
CY  - MUMBAI
PB  - D B TARAPOREVALA & SONS & CO PRIVATE LTD
KW  -  PLANNING FOR INDUSTRIAL MARKETING
KW  -  THE INDUSTRIAL CUSTOMER
KW  - MANAGEMENT
ER  -