TY  - BOOK
AU  - KAPOOR, JAGDEEP
TI  - 9 BRAND SHAASTRAS: NINE SUCCESSFUL BRAND STRATEGIES TO BUILD WINNING BRANDS
U1  - 658 
PY  - 2009///
CY  - NEW DELHI
PB  - RESPONSE BOOKS
KW  -  CUSTOMER RELATIONS
KW  - MANAGEMENT
ER  -