TY  - BOOK
AU  - Rampal, M., K. 
AU  - Gupta S. L.
TI  - Service Marketing : concepts, applications and cases 
SN  - 8185989567
U1  - 658.8 
PY  - 2000///
CY  - New Delhi 
PB  - Galgotia Publishing Company 
KW  - Management 
KW  - Concepts Of Service Marketing
KW  - Application Of Service Marketing
KW  - Cases Of Service Marketing
ER  -