TY - BOOK AU - Riel,C.B.M.van AU - Fombrun,Charles J. TI - Essentials of corporate communication: implementing practices for effective reputation management SN - 041532825X (hard cover) U1 - 658.45 PY - 2007/// CY - London, New York PB - Routledge KW - Communication in management KW - Corporate image KW - Corporations KW - Public relations N1 - Includes bibliographical references (p. [284]-301) and index UR - http://www.loc.gov/catdir/toc/ecip068/2006005358.html UR - http://www.loc.gov/catdir/enhancements/fy0651/2006005358-d.html ER -