TY  - BOOK
AU  - Cateora, Philip R
AU  - GIlly, Mary C
AU  - Graham, John L
TI  - International Marketing
SN  - 9789339204464
U1  - 658.848 
PY  - 2011///
CY  - New Delhi
PB  - McGraw Hill Edu.
KW  - Management studies
KW  - International Marketing
ER  -