TY  - BOOK
AU  - KOTLER, PHILIP
AU  - KOSHY, ABRAHAM
AU  - KELLER , KEVIN LANE
TI  - MARKETING MANAGEMENT: SOUTH ASIAN PERSPECTIVE
PY  - 2013///
CY  - NEW DELHI
PB  - PEARSON
KW  -  MARKETING MANAGEMENT
KW  - MANAGEMENT
ER  -