TY  - BOOK
AU  - Malhotra,Naresh K
AU  - Dash,Satyabhushan
TI  - Marketing research: An applied orientation
SN  - 9788131731819
U1  - 658.8 
PY  - 2011///
CY  - New Delhi
PB  - Pearson
KW  - Management engineering
KW  - Marketing research
ER  -