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Strategic Brand Management by KELLER, KEVIN LANE | JACOB, ISAAC | PARAMESWARAN, M G. Edition: 3rdMaterial type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: DELHI PEARSON 2011Availability: Items available for loan: Malaviya National Institute of Technology (3)Call number: 658.4012 KEL, ... Not available: Malaviya National Institute of Technology: Checked out (1).
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Strategic Brand Management by P BALASUBRAHMANYAM | JACOB, ISAAC | Parmeswaran, M G. Edition: 3 Ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: DELHI PEARSON 2011Availability: Items available for loan: Malaviya National Institute of Technology (1)Call number: .
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Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lane, 1956- | Parameswaran, Ambi G | Jacob, Isaac. Edition: 4th.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida: Pearson India Education, c2015Availability: Items available for loan: Malaviya National Institute of Technology (5)Call number: 658.827, ...
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