000 00406pam a2200145a 44500
008 140414b2009 xxu||||| |||| 00| 0 eng d
082 _a658.8
_bKUM
100 _aKUMAR, S RAMESH
245 _aAppication Exercises in Marketing
_bThe Indian Context
_c
260 _aNoida
_bVikas Publishing
_c2009
650 _a MARKETING STRATEGY
650 _aCONSUMER BAHAVIOUR
690 _aMANAGEMENT
906 _a12874
999 _c12410
_d12410