000 | 00397pam a2200157a 44500 | ||
---|---|---|---|
008 | 140414b2000 xxu||||| |||| 00| 0 eng d | ||
100 | _aBATRA, RAJEEV | ||
245 |
_aAdvertising Management _c |
||
250 | _aFIFTH Ed. | ||
260 |
_anew delhi _bprentic hall of india _c2000 |
||
650 | _aMANAGEMENT | ||
690 | _aMANAGEMENT | ||
700 | _aAAKER, DAVID A | ||
700 | _aMYERS, JOHN G | ||
906 | _a51911 | ||
999 |
_c47321 _d47321 |