000 00520pam a2200205a 44500
008 140414b2007 xxu||||| |||| 00| 0 eng d
020 _a9780070151567
082 _a658.8
_b ETZ
100 _aETZEL, MICHAEL J
245 _aMarketing
250 _aEd-14
260 _aNew Delhi
_bTATA MCGRAW-HILL PUBLISHING COMPANY LIMITED
_c2007
300 _a880p.
600 _a MANAGEMENT
650 _aMARKETING
690 _aMANAGEMENT
700 _aSTANTON, WILLIAM J
700 _aWALKER, BRUCE J
942 _2ddc
_cBK
999 _c48217
_d48217