000 00483pam a2200169a 44500
008 140414b2010 xxu||||| |||| 00| 0 eng d
082 _bCLO
100 _aCLOW, KENNETH E
245 _aINTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATION
_c
250 _a4 Ed.
260 _aDELHI
_bPEARSON
_c2010
650 _a INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATION
650 _aMANAGEMENT
690 _aMANAGEMENT
700 _aBAACK, DONALD
906 _a60778
999 _c55130
_d55130